Blog: Printing 101

Printing tips from the people who do it every day!

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Want High Quality Images in Your Book without Breaking the Bank?

Seeing your work in print is one of the most gratifying and rewarding parts of being a writer. While there is something special about having an e-book, the magic of print can still leave a writer’s skin tingling. That is why it is so important that you when you choose a company to print your book, you find an affordable and high quality printing company to do the job. 

A lot of places around the web, you  end up sacrificing quality to save money, but we here at Steuben Press don't think that needs to be the case. In fact, we pride ourselves on the affordability of our printing and the high quality of our books. One place where this is extremely apparent: images.

Whether you're looking for simple black and white images in your book, or stunning full-color images and spreads, Steuben Press consistently out-performs other online book printing vendors in quality and pricing.

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Book Marketing Tips & Tricks

Marketing your book can seem overwhelming, but you should have fun when marketing your book. Take the time to get to know your target market and market to them directly. We hope you find these book marketing tips and tricks to be helpful.

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Spiralbinding

Spiral Binding: We can't save your cooking, but we can improve your cookbook

Outside of print fanatics like us, it’s unlikely that many people off the street would have a favorite type of binding. Sure, plenty of people could weigh in on the hardcover vs paperback fight, but there are so many more options when it comes to binding.

The most common exception: spiral binding.

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What type of paper should you choose for your book?

One of the most frequent questions we receive from new authors is what type of paper would we recommend for printing. It’s an important consideration for the look and feel of your finished book, and deserves some real explanation. However, it can also be a confusing and overwhelming question for someone who isn’t around a print shop every day.

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How Do You Choose the Right Font for Your Book?

It’s no great revelation to say that printed words are the basis of books; the average novel contains around 80,000–100,000 of them. We commonly say we're “reading a book,” but we’re really reading thousands and thousands of words.

Despite their importance, I’m willing to bet you've never told someone “I loved this book! The characters were so real, and the font! The font was just incredible!”

Printing words on a page seems simple enough until you recognize the challenge publishers and printers face: the words should essentially be invisible.

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What is a bleed?

Bleeds in a document are a very important consideration, though they are easily overlooked during the design process. Please review the following information to ensure your files are properly formatted for quick and accurate printing, especially when it comes to your book’s cover.

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I really want color in my book, but I can’t afford it, right?

In your search for a book printer you will come across many companies that offer you a book that is printed in black and white, or a book that is printed in color. The key word in that sentence is OR. With many book printers you will have to make a choice between printing your book all in color or all in black and white. If you choose color, that means you will be charged color rates for pages that have nothing but text printed on them, and worse yet, even pages in your book that are blank. And if your book is 200 pages long, the cost to print it can be pretty steep.

But rest easy, there is a solution! You can have color pages in your book without breaking the bank to pay for it.

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Which coating is best for my book cover?

There are many options when it comes to the type of coating you can choose for a book’s cover. At Steuben Press we have tried to simplify the process by making available what we feel are the best and most economical choices. Below we will go through the choices you have through our website and lay out the pros and cons of each choice.

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How important is it for my book printer to be local?

In a perfect world every author would have a local shop they could turn to for their needs, especially given how personal a book printing project can be. Authors pour themselves into the writing of a book, and they, like you, want to be sure the quality of their finished piece reflects the quality of their words.

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Were moving where

Thank you, Steuben Press, for bringing my book to life! Roger, your cover design skills are exceptional and Adam, your skill with the interior design was steller. 

– Maripat Abbott, Sewickely, PA

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